Welcome to Keatext.
By combing through text analytics feedback, the BGV team was able to pick up on a few minor friction points that were needlessly adding complexity to cancellations and reschedulings.
In 2015, BRP faced a new challenge in understanding their customers’ wants and needs. They had a wealth of meaningful unstructured feedback data but no clear way of turning it into insight. That’s when they sought help from Keatext.