Keatext Guides

Learn more about everything surrounding the text analytics world in our highly curated collection of guides. Complex topics presented as easy-to-digest, quality content.

Text analytics is reshaping the future of retail: what you need to know today

The future of retail is undergoing an enormous transformation and that shift will require brands to quickly acquire an in-depth understanding of how to use AI tools to improve the customer journey. This guide explains the importance of applying AI data analysis to swiftly and accurately understand customers’ needs, desires and experiences. You’ll love it if you’re involved in:

  • Marketing and communication strategies
  • Customer experience
  • Brand reputation management
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Improve guest satisfaction with text analytics

This guide explains the measurable impact advances in AI text analytics can have on breaking down data silos, improving guest satisfaction, fostering brand loyalty, refining crisis management, and supporting and accelerating the development of new products and services. You will love it if you are involved in:

  • Customer experience
  • Marketing and communication strategies
  • New product and service development
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Everything you always wanted to know about text analytics for market research

This guide has been created to help professionals working in market research understand the offerings of the text analytics market. You will love it if you are involved in:

  • Market research analysis
  • Marketing strategy creation
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How to boost CX from inside your company

This guide offers insights on how to implement effective CX by making five key organizational shifts. You will love it if you are involved in:

  • Customer experience management
  • Marketing direction
  • Strategic and organizational processes
  • Revenue growth
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